Domain Name Strategies Blog

Do domain names impact customer acquisition? Customer acquisition, in essence, is the heart of your business. Not knowing this is like shooting your target blindfolded. You are unable to achieve the results that you want if you do not know the center of your business....

POINT#1. Why domain names are a great investment Chris talks about someone who came over to his house recently and were trying to pitch him more life insurance or different models of life insurance. Chris said that he is a huge believer in life insurance. He had a...

POINT #1. GET IT DONE BY A PROFESSIONAL • Chris talks about finally getting a mini-splitter put into their cabin. • They have the cabin for 15 years and one of the things they cannot have is a central heater because they do not have an attic. • Chris said that for the...

POINT #1. KNOW THE PRINCIPLES TO DOMAIN VALUATION Chris started to talk about the domain valuation fundamentals as the heart of the business, center of profitability, center of branding, and center of brand equity. He said that it is the heart of what they do as...

POINT # 1. You Got To Have The Right Gear Chris talks about his 35-mile walk with his children (4 boys) and some other people. The walk was 24 miles the first day and 11 miles the second day. Chris is used to working out every day. He walks from 3-4 miles a day so he...

POINT # 1. Don’t Contact The IT Department Chris talks about the difficulties of selling your domain name via a company’s IT department.The problem with navigating the sale of the domain name with the client’s IT department is the IT department is so far removed their...